Packaging and Merchandising Design / Project 2 & Final Project
21.10.2022 - 21.11.2022 (Week 2 - Week 4)
Chung Jia Xuan / 0346630
Packaging and Merchandising Design / Bachelor of Design in Creative Media
Project 2 & Final Project
INSTRUCTION
Project 1 Innovative Packaging (Collaboration project with School of Biosciences)
After several group discussion, we started on doing our part. I was in charge for the mock-up and the final packaging.
The Biosciences department liked our presentation very much and said that it was very good that we cover everything in our slides. However, the planogram part can be improved by adding more items to make it look more authentic.
Final Project Promotional Merchandising Item and Display
At first, we voted on the merchandising items we wanted to create. We originally had Glasses bottle, Container, T-shirt, Tote bag, Apron, Plate and Coaster. I purposed another idea of doing the sealing clip as I think it was a good idea for merchandising in food items.Our final choice for merchandising items are Tote bag, Container, Apron and Sealing Clip. Then, each of us chose one item to work on and further discuss the final design outcome with our group mates to see if there's any amendment needed.
For my merchandising item, I chose container to work on. Below will be the PDF for our pop display and all the merchandising items.
The container mock up in JPG:
This is the Drive link for our merchandising items:
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